Raising the security bar around ‘content’

Rapid digitization, increased connectivity, new content delivery platforms and the consumption of on-demand video content have unlocked exponential value in the media and entertainment (M&E) industry. However, it has also become vulnerable to various risks including digital fraud, cyber breaches, phishing, spoofing, information leaks (including unreleased media content and original programming), data privacy, illegal streaming, piracy … More Raising the security bar around ‘content’

Understanding risk vectors: an emerging markets perspective

Emerging markets have experienced significant change and burgeoning development over the last five years, becoming economic powerhouses and stimulating global growth. However, changing regulations and increased enforcement are altering the risk landscape. Organizations must face these challenges head-on: while emerging markets offer immense promise and abundant opportunities, the ever-present risks of fraud, bribery and corruption … More Understanding risk vectors: an emerging markets perspective

Click fraud: a bane of contention in the digital ad ecosystem

An influx of emerging technologies such as analytics, automation and artificial intelligence (including chatbots) has altered advertisers’ strategy. Digital mediums have surpassed traditional ones, forming a significant chunk of advertising budgets. As per an EY report, Reimaging India’s M&E sector, advertisers in India have shifted spends to digital, that contributes to 17% to the total … More Click fraud: a bane of contention in the digital ad ecosystem

Financial goals and ethical conduct: not a trade-off

For as long as there has been business, there has been fraud. However, the level of sophistication and magnitude of fraud perpetration has evolved considerably over the last decade even as petty corruption continues to occur in less conspicuous manners. Of the many forms that fraud can take, insider and third-party threats such as management … More Financial goals and ethical conduct: not a trade-off