On World Anti-Counterfeiting Day 2016 – counterattack counterfeiting

Any brand that has gone through the peril of having counterfeit products circulated understands that addressing this issue is no mean feat. With the company’s reputation at stake, the task to identify and address this spurious supply can be exhaustive, time-consuming and complex. Counterfeiting can be considered a nightmare for any company, as it has … More On World Anti-Counterfeiting Day 2016 – counterattack counterfeiting

Companies face battle on multiple fronts in defending brand value

A brand is much more than an organisation. It is a perception that has thrived on ethics and earned the trust of the public. Building a successful and reputed brand requires much more than monetary investment. Companies have taken years to build brands and garnered the trust of customers through their untiring effort. Trust is … More Companies face battle on multiple fronts in defending brand value

Decrypting the peculiarities of procurement frauds

Consider this – An anonymous whistle-blowing complaint revealed a dubious nexus between a third party vendor and an employee of a manufacturing company. The whistle-blower alleged that spurious products were used in the manufacturing process but the purchase orders were made for branded products. An investigation was conducted which proved that such unethical practices were … More Decrypting the peculiarities of procurement frauds